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Patient Care Episodes

Yes You CAN Have a 100% Same-Day Close Rate
56
March 17, 2026

Yes You CAN Have a 100% Same-Day Close Rate

To believe that you can have a 100% same day close rate, you also have to believe your consultations are won or lost before your prospective patient ever walks into the office. Alli shares every detail of the proven process she follows to achieve a 100% same-day close rate by eliminating every possible surprise and helping the right patients be confident about moving forward. GUEST Alli Petriella Patient Care Coordinator at Steven Camp, MD Plastic Surgery and Aesthetics Alli is a results-driven ...
How to Double Your Per-Appointment Revenue (Part 2)
55
March 10, 2026

How to Double Your Per-Appointment Revenue (Part 2)

Money doesn’t have to be the reason patients hesitate, but it often is. Jenna Hennig is back to share how payment planning helps patients move forward without feeling pressured or sold to. She explains how to introduce financing naturally, frame the...
How to Double Your Per-Appointment Revenue (Part 1)
54
March 3, 2026

How to Double Your Per-Appointment Revenue (Part 1)

Most injectors know the two easiest ways to increase revenue, but something keeps them from actually doing either consistently. Jenna Hennig shares the two simple shifts can double per-appointment revenue: protecting patient results with skincare and securing treatment with smart payment planning. She explains why these aren’t “sales tactics,” but part of ethical, high-quality care. Listen for when skincare conversations should happen, who should lead them, and how team-wide communication improv...
Charging for Consults Without Losing the Lead (Part 2)
52
Feb. 17, 2026

Charging for Consults Without Losing the Lead (Part 2)

If consult fees aren’t part of your process or aren’t working, there are other ways to protect the schedule. Heather Hughes Hardy and Jenna Hennig continue the conversation with practical strategies front desk and scheduling teams can actually use. From collecting a card on file to setting clear cancellation policies, find out how strong communication reduces no-shows and filters serious buyers from browsers. Hear real scenarios, language that feels natural on the phone, and a simple nurture app...
Charging for Consults Without Losing the Lead (Part 1)
51
Feb. 10, 2026

Charging for Consults Without Losing the Lead (Part 1)

Consult fees shouldn’t be what stops a great lead from booking, but too often, they do. Jenna Hennig unblocks the blockers all front desk teams face: the consultation. Find out why these fees are essential, how they protect the schedule, and why...
This One Might Hurt a Little…But Feelings Don't Pay the Bills
50
Feb. 3, 2026

This One Might Hurt a Little…But Feelings Don't Pay the Bills

Criticism can sting, but it doesn’t have to shake your confidence. Heather Hughes-Hardy opens up about her early struggles with taking feedback personally and how one mentor’s tough-love advice completely shifted her mindset. Her go-to? Radical...
Calm Down, Karen: What To Do When Patients Pop Off
48
Jan. 20, 2026

Calm Down, Karen: What To Do When Patients Pop Off

Handling upset, aggressive, or emotional patients is an art form. When a patient gets heated—even after you’ve done everything right, what should you do? Jenna shares how she stays calm and reminds patients you’re on the same team to turn tension into trust. By identifying what’s really bothering them (like fear of wasted money or treatment doubt), you can calmly redirect the conversation. Find out when it’s okay to walk away and how to protect yourself when emotions run high. GUEST Jenna Hennig...
How to Turn Patient Dissatisfaction Into Pure Devotion
44
Dec. 23, 2025

How to Turn Patient Dissatisfaction Into Pure Devotion

Disappointment happens, but it doesn’t have to derail the relationship. Seasoned injector Jenna Hennig shares how she learned to stop taking patient feedback personally and start turning tough moments into deeper trust. From under-promising and...
The Patient Journey Starts in This Unexpected Place
43
Dec. 16, 2025

The Patient Journey Starts in This Unexpected Place

Picking up the phone to talk about surgery is no small feat. It’s a leap of courage. For patients, that first call often comes after months or even years of self-doubt, research, and “maybe someday.” For providers, it’s a reminder that what feels routine for them is life-changing for someone else. Andrea and Alli share what truly makes a profitable first call. Avoiding slimy tactics, pressure or persuasion, they operate through presence. They share how empathy, education, and emotional awareness...
The Words That Open Wallets
39
Nov. 18, 2025

The Words That Open Wallets

Talking about money in a consult can make even the most confident coordinator hesitate. But what if that moment didn’t have to feel awkward at all? At La Jolla Cosmetic Surgery Centre, one small change in language—using the “EASE” method—led to a 58% jump in financing applications and completely transformed the way the team approached affordability. Blake Lucas brings together Eva Sheie, Bridgette DeBrino, and Janelle Robinson, COO of LJCSC, to share how practices can build a culture that embrac...
When Loyalty Crosses the Line
38
Nov. 11, 2025

When Loyalty Crosses the Line

Some patients are so loyal, they start to feel like friends. But loyalty can have a dark side when personal-professional boundary lines blur. Letting “frequent flyers” bend boundaries only creates chaos for the whole team. Great service doesn’t mean letting patients run the show—it means keeping standards high for everyone. Heather Hughes-Hardy breaks down how to reset expectations without losing a valuable relationship. GUEST Heather Hughes Hardy, RN Aesthetics Sales Specialist Heather’s passio...
When Patients Assume I Have No Experience Because I Look Too Young
35
Oct. 21, 2025

When Patients Assume I Have No Experience Because I Look Too Young

Every day, Jenna Hennig is asked about her age. She used to get nervous when patients questioned her age or experience. Over time, she’s learned how to respond with confidence and ease by reframing the conversation around expertise, emphasizing that it’s not just about years in the industry—it’s about skill, results, and volume of practice. GUEST Jenna Hennig, RN, Aesthetic Injector Austin Plastic Surgeon Now a seasoned aesthetic injector, Jenna’s career started in women's health as an L&D nurse...
The Real Reasons Behind Price Objections
32
Sept. 30, 2025

The Real Reasons Behind Price Objections

When you reach the end of a consultation and someone declines your pitch because of the price, it’s almost never about the price. Understanding emotional drivers is key to closing the sale, and it’s your job to handle objections with confidence and empathy. Heather Hughes Hardy and Jenna Hennig share what questions to ask to uncover what’s really holding them back and get the real reasons behind price objections. GUESTS Heather Hughes Hardy Aesthetics Sales Specialist Heather’s passion for makin...
Navigating the 100-Question Patient
29
Sept. 9, 2025

Navigating the 100-Question Patient

Some patients have one or two questions. Others have a hundred… Heather Hughes Hardy and Jenna Hennig help us understand why someone might be a “100-question patient” and navigate these challenging consultations with grace. Learn how to bring structure and emotional pacing into your conversations, pre-handle common objections, and keep the conversation on track without making the patient feel rushed or dismissed. GUESTS Heather Hughes Hardy Aesthetics Sales Specialist Heather’s passion for maki...
Patient Body Language Signals You’re Missing
25
Aug. 12, 2025

Patient Body Language Signals You’re Missing

Patients don’t always say what they’re feeling, but their body language gives it away. Heather Hughes Hardy and Jenna Hennig break down how to spot the silent signals of hesitation, confusion, or discomfort, like fidgeting, shifting eyes, or sudden...
Turning Angry Patients Into Opportunities
21
July 15, 2025

Turning Angry Patients Into Opportunities

Angry patients aren’t just upset for no reason. They’re feeling unheard, disrespected, or scared, and how you respond in those first few moments can make or break the relationship. Heather Hughes Hardy and Jenna Hennig share real-world stories and proven strategies for turning tense moments into trust-building opportunities. Role-playing tough scenarios and creating clear escalation protocols can help your whole team feel more confident and prepared when things get heated. Learn how to validate ...
The Secret Language of Patient Trust
18
June 24, 2025

The Secret Language of Patient Trust

Active listening is more than nodding along. It’s about tuning into the words, tone, and emotions behind what patients are saying (and not saying). When you pick up on those cues and mirror their language, trust starts to form, and that’s when the real connection happens. Heather Hughes Hardy and Jenna Hennig share how to hear what patients are really telling you, even if they’re not saying it directly. Learn how to create a safe space for honest conversations, why your note-taking matters more ...
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